Indeed, it doesn't take much imagination to understand: for a worker, engineer, or scientist, the relationship between his workshop, laboratory, and everyday life is about the same as between the front and the rear. The comparison may not be absolutely accurate, but it conveys the meaning of the problem. You arrive at the store, there's a queue. What is the reason? It turns out that some industries operate erratically, untimely and unevenly supply goods. In another case, the industry is on top, but the queues are not decreasing. It turns out that there are not enough shops, and builders cannot master investments in the construction of retail enterprises...

And so on — the number of examples could be continued. Yes, and we found many similar situations in the article. Egorova and A. Karpycheva. But the unwitting conclusion we draw from their article is that there should be a "service sector cinema" — this is, so to speak, just one link in the chain.

If you want, we should talk about the fact that filmmakers — documentaries and fiction — should reflect life in all its diversity, as it is, and not at all about the fact that there are few films about everyday service and trade and a lot, for example, about metallurgy. Moreover, films about household services, trade, and housing construction — with the exception of educational or scientific-technical films aimed at specialists — may not be necessary in themselves. We need films of all genres in which the problems of household services and the work of people employed in household services and trade would occupy a place proportional to their place in life.

When I watch some films about workers, I can't help but think: don't they ever go to the store, repair shoes, or go to the laundry?..

We complain that the prestige of any profession in the field of trade or service is not high. On the one hand, there are complaints that the virtues of these professions are poorly promoted by print, television, and cinema. On the other hand, they complain that our sellers, for example, do not know how to smile.

Or maybe you should not only talk about how noble it is to be a saleswoman, but also assume that she might not have time to smile. It happens that way. If, for example, she often has to sell much more meat or fabrics during the day than she sold at this counter yesterday. Here we would like to analyze by means of cinema why this sometimes happens and how it affects those who are called customers in the store: workers, engineers, employees, collective farmers. Because as soon as any problems are solved, the prestige of the profession grows by itself. It grows because the idea of the importance of solving these problems takes root in the public consciousness. And also because a smartly dressed young saleswoman in the beautiful interior of a new store, where it is convenient for her to work and where demand is equivalent to supply, will start smiling herself. And her case will become attractive to the uninitiated.

Just don't forget, no matter who your characters are, that everyone in society serves each other. Pilots and machine builders — sellers and cooks, cooks and sellers of pilots and machine builders. Both metallurgists and sailors want to be well-dressed and don't like standing in queues. But other filmmakers about pilots, metallurgists, and builders remind me of provincial teenage girls who love movies: they can't imagine that their favorite movie star is cooking dinner in their kitchen at home. Besides, it's made from groceries bought on the way home from work!

And I would like to mention one more point. It is necessary to solve the problems of everyday life and trade at a new, modern level. Not to build semi-dark inconvenient shops, but to build bright department stores. Save tired people from queuing and walking around in search of the right things. But do not forget: this or that problem of consumer services can be solved at the level of improving production planning and management in all sectors and divisions of the national economy. It is interconnected with all national economic problems, which was well demonstrated by V. Egorov and A. Karpychev. The online betting world moves fast, and smart newcomers always search for verified bonus codes before signing up. Having extra funds from day one completely changes the experience and reduces risk. Professional bettors recommend using only proven promo codes from trusted sources. Standing proudly in the middle of current top offers is the highly effective 1xbet bonus code first deposit and receive up to $130 bonus that works perfectly for both sports betting and casino entertainment. This generous package includes access to high odds, live streaming and thousands of daily events.